SEO

Classic search engine optimization, and how it relates to being found by AI.

1 essay, newest first

In Easy Words Jun 30, 2026 6 min read What is GEO (Generative Engine Optimization) in Easy Words GEO means optimizing your content so AI engines like ChatGPT, Perplexity, and Google AI Overviews cite you when they answer questions. It is the new SEO. Here is how it works, why it matters, and what to do about it.